Designed by Lash Experts, for the lash lover.

SoCal Beauty

Main Navigation

Innovative Lash Technique

Designer Lashes

High Quality Lash Extensions

The first customizable magnetic strip lash system

MADE FOR LASH ARTISTS

THE FIRST COLOR CODING SYSTEM FOR EASY SALON INVENTORY

HIGH QUALITY LASH EXTENSION TRAYS

Featured Products

Brittani Hamilton Strong_r1_DFS_3328.png Brittani Hamilton Strong_r1_DFS_3314.png
Designer Kit
$40.00
Stay Put | Gentle Skin Tape Stay Put | Gentle Skin Tape
Stay Put | Gentle Skin Tape
From $7.59

Summer Collection

Latest News

SoCal Beauty was featured in the Skin and the City Magazine & Podcast
SoCal Beauty was featured in the Skin and the City Magazine & Podcast

SoCal is one of the best, and recently CEO Brittani Strong had an exclusive interview which features in the Skin and the City Magazine & Podcast.

SoCal Beauty donates over 750 Designer Lashes to Lash Artists with Dear Lash Love
SoCal Beauty donates over 750 Designer Lashes to Lash Artists with Dear Lash Love

"I love to collaborate with strong Female Entrepreneurs and Female driven brands.” SoCal Beauty, which was founded by CEO Brittani Strong

Know Before You Go: What To Expect When Your Lash Salon Reopens
Know Before You Go: What To Expect When Your Lash Salon Reopens

Slowly but surely, lash salons all over the country are beginning to reopen their doors to serve clients who have patiently awaited their return. While your experience at...